# Fly Away Paul

> Fly Away Paul is an outreach agent that finds the right people to contact, tells you who's genuinely worth your own words and who to leave well alone, and helps you write something they'll actually want to read. Tasteful cold outreach — no spray-and-pray, and you pay only for what you use.

Fly Away Paul blends the best of technology with human judgement. Give it a market sector and a short brief; it reads the brief back to sharpen it, then forages the web for businesses that fit and returns a considered, judged shortlist (not a dump of 500 names). On the ones you choose, it does deeper, sourced, cited research — press, demand signals, and the best way to reach them — and drafts a message in your voice that reads like a human wrote it, not a template. There is always a human handoff: the tool never makes the final call on who you contact.

It is a standalone product (web app), not an open-source library or API. To use it you sign in and run searches; research and sending are paid per use from a prepaid wallet.

## App
- [Open the app](https://app.flyawaypaul.com): sign in with a passkey or magic link to start a search.

## How it works
- [How it works](https://flyawaypaul.com/#how): tell Paul a market and brief; he reads it back to sharpen it, forages, and returns a judged list; go deeper (sourced, cited) only on the ones that matter; write and send from your own inbox or a verified domain. Never a blast.
- [Why Fly Away Paul](https://flyawaypaul.com/#why): research is the differentiator — tasteful, conscientious outreach instead of mail-merge cannons or heavy SDR platforms. Paul will even tell you when a search has found enough, or to call rather than email.

## Pricing
- [How we make money](https://flyawaypaul.com/#pricing): no forced subscription and no price per seat. Pay-as-you-go is the default — a small piggyback charge is added when you top up your wallet with research credits, enough to cover what the research costs and to fund development, so you only pay when you actually use it. If you'd rather stop counting, one optional flat monthly plan (priced by how many brands you run) folds everything together; cancel any time and you're back on pay-as-you-go.

## About
- [Who we are](https://flyawaypaul.com/#who): made by hand in Oxford, UK by Where Beagles Dare Ltd. The name is from the nursery rhyme "Two Little Dicky Birds" (one named Peter, one named Paul; fly away Paul).
- [Contact](mailto:hello@flyawaypaul.com): hello@flyawaypaul.com